Entrepreneurs must not only aim to make money, but they must also achieve a ripple effect within their communities by collaborating with other businesses and doing philanthropy work. And this calls for embracing higher standards with the people you work with and influence you. Jen Du Plessis sits down with award-winning author, speaker, and filmmaker Greg Reid to discuss his life that revolves around connecting only with the best people that led to his success. He shares how his entrepreneurship and filmmaking career eventually grew deeper, allowing him to go beyond businesses and helping various charitable institutions. Greg also emphasizes the importance of seeking proper counsel to find your purpose in life instead of just depending on your family for advice.
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Finding Success By Embracing Higher Standards With Greg Reid
I am delighted to introduce our guest, Dr. Greg Reid, who is the Founder of Secret Knock, one of the largest networking organizations in the world and several other things. For over 25 years, he has inspired millions of people to take personal responsibility to step into the potential of their greatness. His life of contribution has been recognized by government leaders, a foreign princess, as well as education, business, and other industries. He has published over 100 books, 32 being bestsellers in 45 languages. Secret Knock has been recognized by Forbes and Inc. magazine as one of the top-rated events focused on networking, partnership, and business development.
He is the producer of the Oscar qualified film Wish Man, based on the creator of the Make-A-Wish foundation, Frank Shankwitz, now streaming on Netflix. I had the wonderful privilege of going to the opening of that and walking the red carpet with Frank. Frank’s also been on our show. Please be sure to check that out as well. He was honored with a star, which I had the wonderful privilege of getting my picture taken in Las Vegas. He has a star in Las Vegas under Walk of Stars. If you ever get the chance to go there, it’s right out in front of Mon Ami Gabi restaurant across from the Bellagio. Without further ado, welcome to the show, Greg. I’m honored to have you here.
It’s a cool run you and I have been on. We’re exchanging friends, associations, alliances and ideas. I’ve been looking forward to this little chat for quite a while.
Thank you. I’m excited to get into your head a little bit. You are wildly successful in a lot of different areas, but I know that it starts somewhere. That’s what we want to explore. Where did all this start? You may have multitudes of different things that have happened in your life, but I’ll let you take us to where you think is powerful that said, “A-ha, that’s the switch. That’s what I need to look at.”
It was when I was a kid. I always had the entrepreneurial ideas and systems, but I got in trouble as a child by implementing them where now I’m celebrated. It’s interesting. A lot of us go through that. When I was fourteen years old, I wanted stuff, but I didn’t know a way to get money. I couldn’t get a job. I borrowed my dad’s lawn mower and I got the neighbors to pay me $10 each to mow their lawns, and then I hired the other kids in the neighborhood for $5 to mow the lawn for me. I was an entrepreneur You get what you want and help others get what they want. They said I was taking advantage of the kids and all this different stuff.
You are delegating.
I’ve been an entrepreneur. Now I’m celebrated and getting all these awards for it, but back then they took away the lawn mower and told me to go get a job down at 7-Eleven.
[bctt tweet=”Accentuate the positive and illuminate the negative.” username=””]
Where do you think that came from? Did you find someone in your family that was entrepreneurial that had that mindset? How did you come up with these ideas?
I don’t know. They just pop in your head in the shower. We all have those million dollars ideas but unfortunately, the majority of them go down the drain as soon as we brush our teeth. The concept is it’s the action in that Law of Attraction that makes our dreams a reality. Think it and feel it. You have to have your backside to take action and do it.
It’s interesting because some people have called me Mrs. Action before because I’m all about the implementation, taking action, and not sitting still. We’ll talk about Secret Knock in a few minutes, but I know that one of the things that you do is you mentor people very well. We’re in COVID and I call it the cocoon of COVID because when you’re done, we can either fly away as a cute butterfly and renew ourselves, or we can shrivel up and die. Obviously, we’re not doing that, but what are you suggesting to people in your mentorship now because many people are making tons of money?
It’s collaboration. It’s looking for what other people are doing and adding your spin to it. You don’t have to be a genius out there, but this has been an interesting opportunity for people to look at things from a different perspective. For example, before I might have competitors in the live event industry. You mentioned Secret Knock. Now it’s time for us to collaborate with my competitors and say, “What if I promote your stuff to my group and you promote me to your group?” We started exchanging some of our database and our friends and contacts. We both deliver great content and we double our significance. When things open up, we got a bigger pool for both of us to be efficient. That’s how a lot of us are looking at things now. Before, everyone was holding on to their secret sauce or their magic. Now they’re spreading it more than ever.
I see that quite a bit too. I was talking with someone who’s in Mastermind with you. Talking about the fact that Somebody said, “One plus one is eleven.” The great Lou Holtz said that we can’t be an island. We’ve got to be out there. We have to be collaborating with people. I more than ever have utilized tactics from other people. I give the credit where credit is due. I learned in Ninja Sales Secrets with Charles Vest. I said, “I want to share this with all of you because this came from a colleague of mine, Charles Vest. Now I want to share that information with you because it’s not all coming out of my head. Now it’s somebody else’s head and you’re getting value for it.” That comes back tenfold to me because I was the Oprah who delivered it.
That’s beautiful. The whole thing is the delivery. It’s the mechanism of people getting what it is that they sign up for. People are also looking at that now more than ever because back in the old days, you might buy some online program and not get a lot of content or something from it. These guys just write it off and didn’t do anything with it. Now, if you’re spending money on something, you’re making sure you’re getting the value for it, and the value proposition has got to be delivered. That’s a very powerful term because when we come out of this, people will carry that same mindset moving forward.
It’s like a weed. It grows. I don’t mean it badly. I’m just saying it grows fast, the desire to help others because I’m sensing that now. I’ve always had that because I’ve always been a giver. The desire to help others is more prominent from other people coming my way. I’ve never experienced that. I’ve always given to others and others have not always reciprocated. It’s just the way that human nature is. Now I’m seeing more of people reaching out and saying, “How can I help?” I’m so excited because I’ve never experienced it like that.
You and I talked about this offline. It’s also about having accountability and responsibility for stepping up and communicating what your expectations are. That’s what a lot of people don’t do, and then they get butt hurt around it, but it wasn’t talked about. The whole thing is I can introduce you to this person and they have this great success and go, “Where am I? Why wasn’t I cut in?” It was never vocalized. I am sharing with people. We need to step out of our own little cocoon like you call it and start speaking up saying, “I know you want to sell a plane. If I find a guy who wants to buy a plane, will you give me 20%?” They’ll say, “Yeah, I want to dump this thing.” I’m going to go to the other person and say, “If I get you a plane to buy, will you give me free airline tickets to Hawaii?” “Yeah, I’ve always wanted a plane.” I then connect them. It’s the same exact result, but it’s clarified and I put out front what the expectations are. When the transaction’s made, we all benefit. The plane guy bought a plane and I get airline tickets. It’s a win-win all the way around.
It’s an unspoken thing. Don’t you think that this falls along the above the line and the below the line of scarcity and vulnerability. We tend to think that not showing vulnerability means that we’re strong, but it’s coming from a place of scarcity. When we show that vulnerability saying, “I want a little piece of this. I need some help,” or getting some help with something, the world opens up for us.
I’m doing a few deals that are spectacular, but they’re all done this way. There’s a piece over here, piece over here, and they’re saying, “Can you connect?” I go, “Absolutely, but let’s negotiate this before this happens.” By doing that, I’m still being of contribution. I’m still giving everyone what they want, but you cut yourself into the piece of it. I’m going to make this up, but some of the biggest transactions that were ever made were the people that brought Tide laundry detergent to China or something like that. Whoever broker that deal, imagine getting a little piece of that forever or whatever. The whole idea is it’s a business mindset. It’s not a scarcity mindset. It’s a win-win-win and that’s the ultimate holy grail.
That’s very important. I want to transition a little bit on what are you doing from the philanthropy perspective? I know you’ve been awarded a lot of wonderful things from the White House, and in your work with youth. I know that you’re doing that a lot because I’m a believer in, “To whom much is given, much is expected.” I know that you do a lot of that too. How do you weave what you’re doing into that if you do? How did you get started in doing a lot of that philanthropy work, working with Frank from Wish Man, and all of those things? How did you get into that?
It’s what we’ve always done. I’d never got into it. It’s just who we are. The whole thing is they always say that money is a great magnifier of who you truly are. When you get a little bit of a windfall and end up helping other people out, and doing some different things, it’s a good magnifier of who you are as a person. For myself, the friends and alliances that we hang out with, we tend to find a way to always give back and to share. I believe everything is reciprocal. At the end of the day, I always look at it as a giant fan. Every time I throw money at that fan, that comes back to me. Some people said, “Why so?” I go, “I’m selfish.” I didn’t realize that this is the way it tends to work in my world. For example, at Secret Knock, we got a great nonprofit, Pink Cans 4 Cancer, that we’re going to be donating and raising money for. By doing that, we all get out of our head space, our own personal thing. We put a spotlight on other people in need. That gets us out of our selfishness to selflessness. However that word is.
The reason why I asked how you got into it is because I don’t mean like you made a conscious decision like, “I’ll start doing this.” You get drawn to different things based on life experiences and things like that. I’m big in the veteran’s space. I love giving back to veterans and I love doing that. I know that you do a lot of youth and a lot of things like that.
[bctt tweet=”Stop listening to people that don’t know what they’re talking about.” username=””]
I always wish that I found one major thing that I could get super passionate about. There are so many of them that I am passionate about. You see people like, “Save the spotted owl. Cleft palates for kids.” They’re all great things. What I do is I find little ones that interest me at that time that I could be a value to. There are ones I get behind the most at that time, but I’ve never found one individual thing. We’ve done a lot for the veterans. I’ve been working with some amazing groups where we go to all the military bases. We teach transitioning to all the soldiers because all they know is all they know. We bring in entrepreneurs and say, “You can go get a job. You can do that. You also can start your own thing and this is the way it looks like.”
Are you with Frank on his new veteran thing? I don’t remember the name of it.
Frank and I work on a lot of different things together. There are many different little projects. I got my hands in the cookie jar and the whole idea is I believe in that part of spreading myself a little bit thin because you can help more people with different causes all over the world.
That’s a good concept too. I find that over time, things happen with me. I started a charity myself several years ago as a result of the great recession when people all lost their homes and stuff. We started one for ourselves, and that then led into another charity we started about Christian cars. We would give cars to Christians and it’s all story about our church, but it’s not really that. We would do that, and obviously, the veterans have always been part of my life, but that led to what’s happening now locally. We have something called LAWS, Loudon Abused Women’s Shelter, which is Loudon is our county. I live in the wealthiest county in the United States of America and we have 58,000 homeless children because of women being abused, and they’re running out of spaces to put them. Now, it’s shining a light on it. Through my experiences, that kind of thing happens. That’s what makes me feel more significant and more impactful in the world. It is when I start having an awareness of something that’s going on because we always don’t have that awareness.
David Corbin, one of my mentors and will be one of yours, wrote a book called Illuminate. They say that you got to accentuate the positive and eliminate the negative. He says, it’s the opposite. Accentuate the positive and the illuminate the negative. As soon as you have a spotlight on it, you can deal with it. You have to face it, follow it, and fix it. By following those three steps, everything is measurable and you can find the actual steps to bring an end to the challenges at hand.
Let’s talk about Secret Knock a little bit. It’s a secret. It’s funny when I talk about it to people, they’re like, “I’ve heard of it.” I go, “Yes, it’s a secret.” When we talk about Secret Knock, what is the passion behind that? I know you originally started to be a connector and a collaborator like you do now. What is it doing now? Where do you see it going? Does it morph at any point in the future? Do you see it changing?
The whole idea is if you’re green, you’re growing. When you’re ripe, you rot. Always be growing and improving. With the situation at hand, finding locations and states that we can host these events, we’re having a challenge right now, but we’re constantly moving forward and looking for solutions. Next year, everything will start opening up again and go back as usual. We are going to expand and go in a different direction. We’ll bring more networking and more collaboration than we ever had before. It started in my living room with twelve people where people said, “I want to meet some of your famous friends.” It grew and grew, and now we’re Forbes and Inc. magazine’s top event for networking because our concept is once you’re there, your family. You don’t show up with a name tag. You don’t even know who’s showing up. It costs thousands of dollars a go and we will not tell you where it is or who will be there. Once you’re in the room and you’re having tacos next to the guy who started UGG boots or the person who invented the credit card’s magnetic strip trillion-dollar enterprise, or if you’re hanging out with these people, all of a sudden, your association start changing accordingly. That’s what I want for people.
I think that’s good. It already changed my life in the short time that I’ve been part of the Mastermind. I haven’t been to Secret Knock yet because of COVID. In the short time that I’ve been in the Mastermind, it’s definitely changed my life quickly. There’s a lot of propensity with city summit and what happened in all of that there. I’m grateful for all the opportunities that have been presented to me. I want to ask you this question that the people that are reading are in this, I assume and I assume we all are anyway in a quandrum of saying, “I’m very successful in my business. Maybe I want to be significant.” Everything from that, “I have a story to tell. I have wisdom to give. Should I stay in my job or should I transition into entrepreneurship?” Now’s the time to think about it because we’re all at home thinking. We should be thinking and we should be using this time appropriately. What advice do you have for people that are reading and are saying, “Do I donate?” They’re on two boats, no matter what the boats are. They are like, “What do I need to do? What should I be doing?” If their goal is to make more of an impact and be more significant in their own lives for their families or in the world.
That was a big question. Those are in different directions and I’m going to give my honest feedback. I’m not a therapist. I’m not a coach. People need to follow their own heart and their own instinct. I do think that people need to stop listening to opinion and start seeking counsel to make that choice for themselves. The difference is opinion is based on ignorance, lack of knowledge, or inexperienced like a family friend perhaps has never done what you want to venture upon. Where counsel is based on wisdom, knowledge and mentorship. If you go to a family friend and said I’m going to write a bestselling book, they might try to protect you to keep you safe because you got a D in English and they’ve never written a bestselling book. You seek counsel from Mark Victor Hansen who wrote Chicken Soup for the Soul. He’s going to sit you down and say, “Here’s what you need to know before you get started,” and give you counsel based on wisdom, knowledge and mentorship. If we would spend our activity only seeking counsel and ignoring people’s opinion, that’s the day your life would change. Stop listening to people that don’t know what they’re talking about.
That’s so powerful. It goes to the depth of my core.
Normally on these, I drop a few little truth bombs. Before we shut up here, I got to do at least 1 or 2 of them. These are the things that are a-has that have impacted my life and the millions of people that we’ve impacted around the globe through the books and the films. One is called CPC. I wish someone would have taught me this when I was twenty years old and it would change my life. It has now and it works like this. It’s an acronym, CPC stands for Clues, Patterns, Choices. It’s accountability and responsibility for everything that happens. Stop blaming other people. It works like this. If I’m a single guy, then I go out on a first date and the woman happens to be twenty minutes late. There’s a little red flag. Anything could happen, but it’s a clue.
If I go on the 5th, 6th, 7th date and every time she’s twenty minutes late, that forms the P or the pattern. Now it’s my C, choice whether I deal with it, yell at her, break up with her, but it’s not her fault. She’s just late. Stop trying to change people to fit in your own little paradigm box. We see people with a bad reputation in business. They cheat your best friend. You do business thinking, “It’ll be different for me.” Things go wrong and you’re mad at the person. We saw the clue, we saw the pattern, and we made the choice. It’s like seeing a rattlesnake rattle, bite your kid sister, you go to PEDICAT bit and you’re mad at the snake. Looking back on life, rarely are we angry at the relationships that didn’t go good or the business things that didn’t expand as we expected. We’re angry that we stayed in too long because we saw the clues and we saw the patterns, but we’ve made our choice too late.
You taught that in one of the first time in our Mastermind. I started putting that into play and it saved me thousands of dollars. When I started making decisions, if I didn’t know a pattern like, is there a clue where they lay? I went out and sought counsel on people that had used them before and I started seeing patterns, because sometimes you can’t see the pattern if you’re going to buy a product, and I was seeing the pattern. It’d be the same as a review and the choice was, “No, I’m not doing it.” The next day, something better came along in the same service.
[bctt tweet=”Stop trying to change people to fit in your own little paradigm box.” username=””]
If we stop and look back at life, for example, if I’m doing a book deal or a business deal and someone right about to do it and they fall out. I always go, “Someone saved me from failing,” then there’s always do something better to upset. It’s all how we look at it. The most successful people have the fewest people in their sphere of influence because they’re always looking for clues or seeing the patterns, but they make their choices instantaneously. They’re careful about the people that they do relationships with. That’s why we formed Secret Knock. How do you surround yourself with people that are vetted, that are positive, that want to hang out and help one another? That’s what it’s all about.
If you’re reading, that CPC is probably one of the most powerful things that he talks about. I want you to talk about something else so that you talk about as it relates to counsel. I’m going to go ahead and add on this extra little thing since you were going to do some truth bombs here. Talk about sand and counsel because it’s yours. I don’t want to repeat it.
Feel free to borrow all this.
I do when I’m talking to other people, but not what I’m with you, you explain it better.
I realized the power of hand in the sand. What that means is imagine if you went and took a handful of sand, obviously, it will start slipping through your fingers. That’s how we should look at all the counsel versus an opinion that comes our way. If you’re going to start a brand-new business and someone comes up and says, “You should do this.” If it makes sense for you, you say thank you very much and you keep it in your palm. If not, you say thank you very much rather than, “Yeah, but,” and you let it slip to your finger. As you close your hand with all those little molecules, that becomes the program that works for you. That’s how I’ve personally stayed sober for 33 years. That’s personally how I raised my child. That’s how I’ve done relationships. That is how I do businesses because I take little nuggets from people and use and apply the ones that work for me the very best, but seek counsel.
I’ll give an example of how it works. When I went to Mount Kilimanjaro, I did not ask a dope smoking surfer here in California to take me to the roof of Africa. I found the Sherpa that climbed that 900 times. Wherever they put the blueprint. I put my blueprint. When I went to Spain running with the balls, I didn’t just wing it. I found the guy who wrote the definitive book and said, “Where do I go to have a good time and not get killed?” He goes, “That’s easy. On this turn over here, stand right in between pole from one side. People will be here. You’ll have a great time.” That’s where I stood with my video camera. The whole idea is seeking counsel because the most successful people are also the most available and they’re willing to share this advice.
It’s priceless and I heard someone say this long time ago, “If you think it’s expensive working with a professional, try working with an amateur.” It’d be more expensive because there are so many more mistakes that are done, you don’t get to the end result.
That’s true. Working with a high-end professional only hurts once. After that, it should pay for itself tenfold.
Whereas the other strings it on and delay your success, delays everything that you want to have in your life. In your life, when you think about all the exploration you had, all the people you’ve met, all the wonderful things that you’ve done. Is there one, if there is, that stands out for you?
I’m a family guy. Being a single dad is the greatest experience I ever had. Having my son, I’m learning all the little life lessons that I don’t see clearly because I see it through a different person’s set of eyes. It is probably the greatest experience ever because every week I’m learning something new or I’m seeing something from a different point of view that I never saw before. That’s been my greatest experience. As far as business goes by, I think the United Nations, I have won this award. It was cool. I got to stand at the United Nations right at the same podium that all the popes, all the presidents, and all the people who stood and receive an award for entrepreneurialship. Looking out over that whole audience, the sea of people, and the little headphones was one of the greatest experience I ever had.
That’s right because everybody’s listening. What did you get honored for?
That’s a great question. I have to go pull it up.
It’s just felt good. It doesn’t matter.
[bctt tweet=”Working with a high-end professional only hurts once. After that, it should pay for itself tenfold.” username=””]
It’s interesting because after a while there’s a great quote by Napoleon Hill that says, “If you do more than you get paid for, eventually get paid for more than you do.” It’s the same thing in this industry. You start making impact in your life, then every single day, something shows up on the doorstep of people with their appreciation because you impacted their lives in a positive way. That when you know that you’re making that residual effect, that compound effect, that ripple effect that impact the masses. That’s something that I strive for each and every day. It’s not, what I can do to put the best thing out there? It’s, what can I do to impact someone so that they can share that message and impact somebody else?
I hope you all can feel the energy through the microphone because I’m feeling it. I’m such an empath. It’s amazing because it’s these little nuggets of wisdom and these little bites of information that are so powerful. I could listen to you all day, Greg.
I got one more bomb to drop and then we’ll stop if it’s okay with you.
Of course, it is. Are you kidding me?
One of my favorite interviews that I ever did was a guy named Steve Wozniak who invented Apple computer with Jobs. I asked him a question, “Why is it that you and Jobs had so much success in your life?” He says, “We embraced our lack.” I said, “What do you mean?” He goes, “Where everyone else runs from what they don’t have, we ran toward it.” I said, “Give me a definition.” He says, “When these little microchip processors came out, they were so expensive. We could only afford one. Job sold his Volkswagen. I sold my calculator. We pooled our money to buy one of these little magical devices.” He goes, “Hewlett Packard would make machines that go from point A to point B with twenty chips. They had all the money of God.”
He said, “I’d pulled away five and go from A to B with fifteen. I’d pulled away five, and get it to work with ten. Eventually, we went from A to B using our one chip because we were not trying to be innovative. We were not trying to be cool. We could afford one chip.” He goes, “By embracing that as an opportunity, we found the shortest cleanest path. By doing that, we changed the way people do personal computing for the rest of the world, for the rest of their life.” He says, “Where could you be right now in your own business, your own chosen field of endeavor if you stop looking at something as your greatest challenge and obstacle, but it could be your greatest blessing and opportunity in disguise.”
This is why you call it an opportunity chair in Mastermind, not your challenge chair. It’s your opportunity chair. I love that. Thank you. I never knew that story. It’s so funny. You watch all those movies and you read about them and stuff, and I never knew that particular story. Because you had the ability to meet them and talk about it, how great is that to have that.
It’s cool when you get to see him in real life. I remember I was watching this guy talking, Martin Cooper, the guy who invented the cell phone. I was watching it on 60 Minutes and three days later, I’m in his office. I go, “Martin I’m working on this book called Stickability: The Power of Perseverance. What does stickability mean to you?” He said, “Stickability has to be parallel with flexibility. If you’re not willing to adapt and adjust, you get stuck.” He told the story about a spider monkey. He said, “In the rainforest, you can’t catch it. It’s too wiry, but one hunter figured it out. He took the heavy log, drill the hole, drop the peanut and left the base. The monkey would grab ahold of the nut and his fist becomes so big. He can’t pull it back out.”
All it had to do is to let go.
The moral is, are we holding onto our nut in life? It could be in the form of that job, that deal, a car, fear or guilt or the past, and we’re holding on to it like the monkey was holding onto the nut. It can also be the thing that’s leading to our demise. Sometimes we have to have the courage and the fortitude to let go, adjust, and adapt so we can live to fight another time.
It’s a challenge because I’m not perfect at it, not even close because I have challenges like that. It’s a good reminder of it. I know the story with the monkey and a banana too. In the movie, Tommy Boy, he does that with his sale. If you’ve ever seen that scene where he’s talking about his sale and he’s holding a piece of bread. He’s holding a bun and he says, “This is my sale and then I beat it up. I did this and I did that. I squished it and I tore it apart, and then I didn’t have a sale.” That’s exactly what we do. We hold on to many things and I know I’m guilty of it. That’s why I do this show because I learn. It reminds me and I grow. Hopefully, the people that are reading are growing as well. Greg, thank you so much for joining us. Thank you so much for gracing me with your presence for this. I appreciate it. If you have a parting quote or thought, the floor is yours.
Raise your standards, that’s what it comes down to. I remember having a chance to sit with Evander Holyfield, the old boxing legend. I said, “How did you win more heavyweight championships than anyone?” He says, “I have a higher standard. In sports, I showed up early, I left late. I invented exercises. I have a higher standard and I won more championships.” I said, “Didn’t it hurt being in a fight?” He says, “Yeah, but when you’re in a fight, you don’t focus on the pain. You don’t focus on the blows. As soon as you focus on the pain, you end up on your back, knocked out.” That’s what people do outside the ring. They focus on gas prices, war, economy, and then they wonder why they never become a champion.
He then pulled me in tight and the darkness of a man missing half an ear bitten off by Mike Tyson. He said, “Do you know what the funny thing is? When you do win the championship, everyone comes through their feet and they chant your name. They raise their hand in victory and a guy puts a big shiny belt around your waist. At that moment and at that second, you don’t feel even one of the punches you took along the journey. The guy in the losing locker room lab, every bruise, every excuse for the rest of their life, wishing they have higher standards.” Tuning in to this show, hanging out with amazing people, seeking counsel, that’s how we raise our standards. Thanks for having me on and I look forward to seeing you face-to-face, eye-to-eye one day soon.
Thanks everybody for reading and just as a quick reminder, please go and give us a great rating. Please give us a great review. We’d love hearing what you have to say about all of our shows. We look forward to catching you in the next time. Take care.
- Secret Knock
- Frank Shankwitz – Past episode
- Chicken Soup for the Soul
- Stickability: The Power of Perseverance
About Greg Reid
For over 25 years, Greg has inspired millions of people to take personal responsibility to step into the potential of their greatness and, as such, his life of contribution has been recognized by government leaders, a foreign Princess as well as luminaries in education, business, and industry.
Mr. Reid has been published in over 100 books including 32 best-sellers in 45 languages.
Titles such as – Stickability: The Power of Perseverance; The Millionaire Mentor and Three Feet from Gold: Turn Your Obstacles into Opportunities have inspired countless readers to understand that the most valuable lessons we learn, are also the easiest ones to apply.
Greg Reid is known best for being the Founder of – Secret Knock A Forbes and Inc. magazine top-rated event focused on partnership, networking, and business development.
He is the producer of the Oscar qualified film, Wish Man, based on the creator of the Make A Wish Foundation, streaming on Netflix now.
For his work in mentoring youth in his hometown of San Diego, Mr. Reid was honored by the White House where a former President commended Greg for his work for positively working with youth through a local mentorship program.
And if that is not enough, recently Greg was honored with the star of the infamous Las Vegas Walk of Stars.
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